Breast cancer is the most common cancer among women. The chance of developing invasive breast cancer at some time in a woman's life is about 1 in 8 (12%).

It was estimated that in 2014 about 232,670 new cases of invasive breast cancer would be diagnosed among women in the United States.

At this time there are slightly over 2.8 million women living in the US who have been diagnosed with and treated for breast cancer.

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Living in Pink's Mission

The mission of Living in Pink, founded in 2004 by two-time breast cancer survivor and mother of four, Michele Conley, is to help find a cure for breast cancer so that the next generation of women will not have to endure the emotional and physical pain of breast cancer surgery and treatment.